Dokker.com is an online service that allows Linkedin and Viadeo users to create a portfolio of their professional documents and to publish it on professional social networks.;xNLx;;xNLx;Our service aims to solve a very simple problem. How to increase the visibility and productivity of professionals and students who use professional social networks.
Personal branding was first introduced in 1937 in the book Think and Grow Rich by Napoleon Hill
The idea surfaced later in the 1981 book "Positioning: The Battle for Your Mind", by Al Ries and Jack Trout. More specifically in "Chapter 23. Positioning Yourself and Your Career - You can benefit by using positioning strategy to advance your own career. Key principle: "Don’t try to do everything yourself. Find a horse to ride".
It’s Tom Peters who first talked about Personal Branding in an article “The brand called you” from Fast Company magazine
William Arruda helped to develop the phenomenon in the States thanks to the web, by making personal branding reachable to everybody. He created the society ReachCC and wrote a book in 2007: “Career distinction”.
Peter Montoya was the first to define a concrete method by writing two fascinating books : "The Brand called you" & "The personal branding phenomenon"
Creation of new social networks: Friendster (February) Linkedin (May), Myspace (August) et Xing (November)
Launch of Orkut (January, property of Google) & Facebook (February)
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Total integration of the Social Networks in the personal branding process, to promote a professional project, an expertise and to develop reputation.
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Before contacting us, you may wish to visit our FAQs page which has lots of useful info on Tiki-Toki.
We can be contacted by email at: hello@tiki-toki.com.
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